They stated that by the end of 2020, oat farms will host approximately 3,300 total acres of dedicated flower-rich pollinator habitat. Bees are becoming more and more important in our society.
Bees have experienced an unprecedented scale of habitat loss with more than 9 million acres of grass and prairie land converted to crop land since 2008. Although Honey Nut Cheerios famous spokesbee, Buzz Bee, and his honey bee friends may not be in danger of extinction like some other pollinators, in the interest of protecting our food supply, Honey Nut Cheerios is committed to helping all pollinators thrive through the planting of these habitats.
With this Honey Nut Cheerios commitment, General Mills is now one of the largest corporate contributors to pollinator conservation. Large-scale habitat projects have already been planted or are currently underway on farms supplying ingredients to Muir Glen, Cascadian Farm, LÄRABAR and Annie’s, with additional projects being planned.
Learn more about how to get involved by following and joining the conversation at #WeNeedTheBees and visit BringBackTheBees.ca for tips on how to plant wildflower seeds as a simple way to help bring back the bees.